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DESIGN & VISUAL BRAND IDENTITY

We capture the spirit of your camp and bring its visual identity to life, boosting brand recognition and building lasting camp connections. 

Custom Logo Creation

Distinctive logos set the stage for a strong brand identity, creating a unique and enduring brand impression. Make It Campy's custom-crafted logos reflect the essence of your camp, making your programs instantly recognizable to campers, parents, and staff. We work with you to create unique visuals that make every camp experience feel like an elevated, can't-miss event. Our custom logo design offerings include:​​

  • Comprehensive Logo Suites

  • Primary Logos

  • Secondary Logos

  • Lettermarks

  • Logomarks

  • Wordmarks

  • Theme/Event-Based Seasonal Logo Suites

Want to see some of our design work?

Branding Guides

Visual consistency across all platforms and materials is key to reinforcing your camp's identity and enhancing its professional appeal. Our branding guides simplify that process for you, reinforcing your camp's identity, increasing its professional appeal, and streamlining your on-brand marketing efforts. Each custom guide details the precise usage of the following elements:

  • Logo Suites

  • Color Palette 

  • Font & Typography

  • Brand Elements

  • Voice & Tone

Web Design

Your website serves as the central hub of your brand identity, crucial for shaping perceptions and driving engagement with your target audience. Make It Campy's web design services focus on creating visually appealing, easy-to-navigate websites (and corresponding registration platform aesthetics) that effectively communicate your camp’s offerings, ensuring parents and campers can effortlessly understand and engage with your programs. Our web design services focus on the following key elements: 

  • Establishing Visual Brand Identity

  • Telling Your Brand Story

  • Responsive Design

  • Outstanding User Interface

  • SEO Optimization 

Ready to make your visuals campy?

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