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VISUAL BRANDING

Designs that make your camp unforgettable. 

Your camp's visual identity should work as hard as you do. 

Promoting your programs, reinforcing your values, and shaping how families perceive your camp, your visual identity is always on the clock. Make It Campy's custom design services give your camp an experience-defining visual identity, boosting brand recognition and building lasting camp connections. From bold logos to vibrant color palettes and fun design details, we create visuals that campers love, parents are drawn to, and staff rally behind, because your camp should look as magical as it feels.

Custom Logo Creation

Distinctive logos set the stage for a strong brand identity, creating a unique and enduring brand impression. Make It Campy's custom-crafted logos reflect the personality and spirit of your camp, making your programs instantly recognizable to campers, parents, and staff. We work with you to create unique visuals that make every camp experience feel like an elevated, can't-miss event. Our custom logo design offerings include:​​

  • Comprehensive Logo Suites

  • Primary Logos

  • Secondary Logos

  • Lettermarks

  • Brandmarks

  • Wordmarks

  • Theme/Event-Based Seasonal Logo Suites

  • Camp Group Logos

  • Cabin Logos

Branding Guides

Visual consistency across every platform strengthens your camp’s identity and elevates its professional presence. Our branding guides make it easy to stay on-brand, helping you create cohesive, polished marketing materials with confidence. Each custom guide details the precise usage of the following elements:

  • Logo Suites

  • Color Palettes 

  • Fonts & Typography

  • Brand Elements

  • Voice & Tone

Camper & Staff Apparel Design

Elevate your camp’s style with our custom designs for camp apparel! We specialize in creating vibrant designs for your camp attire, carefully crafted to align with your visual brand identity and fit within your apparel budget. Our designs are ready for production with your preferred apparel providers, ensuring that every item reflects your camp’s unique character without stretching your financial resources. We specialize in creating designs for the following:​

  • Camper T-Shirts

  • Staff Uniforms

  • Staff Lanyards

  • Promotional Products

Environmental Branding Design

Transform your camp's spaces into immersive brand experiences with our custom environmental design solutions! From welcome signage to branded cabins and activity areas, we craft on-site branding designs that bring your camp's visual identity to life, making every corner of camp feel unmistakably yours. Our designs are print-ready, helping to address the needs of your facility while simultaneously boosting your brand identity. We specialize in creating designs for the following:

  • Signature Signage & Wayfinding

  • Cabin & Facility Logos

  • Program Area Branding

  • Official Camp Flags

Sample Visual Branding Designs

Ready to make your visuals campy?

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