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OUR CREATIVE PROCESS

We capture the spirit of your camp and create its corresponding visual identity, boosting brand recognition and building lasting camp connections. 

Step 1: Exploring your camp's story 

Let’s unpack the magic of your camp together! We start with a branding interview, diving into every detail that makes your camp special—from the scenic views and cozy corners to the cherished traditions and campfire songs. This is where you share, and we listen intently, gathering all the ingredients we need to start crafting your brand’s identity.

Step 2: Crafting your camp's brand 

With the essence of your camp in our creative toolkit, we begin designing your deliverables. This stage is all about bringing your camp’s spirit to life through your customized branding project. We explore various design avenues, ensuring each one reflects the uniqueness of your camp experience, and our collaborative revision process ensures you absolutely, 100% love your final product.

Step 3: Delivering Campy-ness

Once we’ve nailed the look, we bring it all to life! We provide you with your chosen suite of digital and/or tangible brand assets, along with easy-to-follow guides on how to use each asset effectively. Whether it’s a branding guide that outlines your color palette and typography or templates for marketing materials, you’ll have everything you need to showcase your camp’s brand consistently and with confidence!

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